KIND FOR SENSE EXPERIENTIAL

Made Up’s central London workshops designed, created and built this fully converted shipping container used as an activation and presentation stage.

At the Hackney Half Marathon, the container presented live guided dance-themed workouts so spectators could join in the activity.

At the Lunch trade show for cafés and takeaways, the container was adapted for sales presentations to delegates.

The container, fitted out with electrics and lights to health and safety provisos for outdoor use, will tour a variety of events across Britain in the coming years.

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ASICS’ RUN THE TUBE

https://madeupltd.com/wp-content/uploads/2020/01/Asics-Run-the-tube-.mp4 Top athletic shoe brand Asics engaged Made Up to

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About us

Founded in 1998 by Cy Kelly, Made Up have been at the forefront of the corporate, entertainment and lifestyle experiential industry as its grown into the most compelling creative sector in the world.

With workshops and studios in central London and Ibiza, we have led the way in providing every aspect of event organisation: from one-off builds, set designs and visual displays to talent management, pop-up events and logistics. Our clients range from the world’s leading companies to cutting-edge producers and creative marketing agencies.

We’re proud to count market leaders such as the BBC, Apple, Amazon and Virgin Atlantic among our clients, alongside brands such as Stock X, Grey Goose, Absolute Vodka, Timberland and KIND. In the past year alone we’ve created stage headers at Glastonbury, bespoke visuals for Blondie, and the applauded Radio One Escape Room.

Ultimately our ambition is to create productions that are compelling, memorable and meaningful. We have delivered 1000’s events to countless clients and helped expose brands and talent to millions of participants.