we do creative production management fabrication technology digital installation simplicity fun

Beautiful Experiential Events Made Simple

creating Immersive events to connect emotions with lasting memories.

With over 20 years experience in experiential, live music, exhibition and events production, we understand how the connection between emotions and immersion are the key to creating memorable moments. With our team of dreamers, do’ers and genuine action heroes, we know how to bring the very best of creativity, design, quality and functionality together, to deliver amazing experiences to every event production.

For corporate brands

With our in-house creative, artistic and event production teams, we can manage the entire lifecycle of any event, and between our teams we’ll create magic.

For creative agencies

If you have a campaign ready to go, we can directly engage our in-house fabrication and technical teams and help turn the ambition into reality.


Whether your event needs to fill an exhibition hall, an intimate venue, or you produce festivals and music tours, we have years of experience delivering it all.

A huge thank you for all your hard work in helping us put on Click LIVE in Dundee last week. The staging and lighting were brilliant. Your expertise and professionalism were invaluable.

We do everything IN ONE PLACE

concept design

Working with our creative concept team, we can develop ideas in our ideation workshops. These are a chance to brainstorm and consider the art of the possible to determine the most effective, creative way to achieve maximum amplification of your campaign.

Creative Design

We offer a full set of creative services that range from creative design workshops, through to 3D visual renders of concepts. Designs can be printed using our large format printing service for use in sets, or as visual content for marketing, branding or social media campaigns.

scenic fabrications

Our fabrication function can produce bespoke products to your specific design. With state-of-the-art CNC and Laser technology, we design and build props, scenic products, mechanical and set pieces to suit your specific needs, and we are able to integrate tightly with our in-house technical services function to ensure that end-to-end integration works as needed.

technical services

Our services range from DMX controlled lighting, giant LED display screens, blended projection and LED dance floors, through to highly integrated audio and visual, software controlled immersive displays. Whether you are running a music tour, festival, or an experiential event, we have a huge range of technology products and expertise to support you.

digital productions

With our talented team of digital producers, we can create bespoke digital products that speak to your message and brand specifically. From trend areas such as VR, AR and XR, through to bespoke software-controlled interactive experiences, we can trailblaze something special and unique your audience will remember.

Set dressing

Bringing an event to life requires that little bit more, and we bring that “extra” with imagination and acute detail. We recognise the importance of bringing style, vibrance and visual charm to every installation and ensure the each production looks beautiful from entrance to exit.

Custom installations

From pop-up shops, bespoke bars to architectural installations, we can design, build and install custom creations to meet your event production needs. We have worked with vehicles, containers, retail outlets, chic bars, restaurants, boutique hotels and state-of-the-art offices. You give us the space, we'll deliver a beautiful installation.

actors, artists & performers

We have an extensive catalogue that we can call upon to bring an extra dimension to every event. From the world's leading DJs and performers, dancers, bar staff, security and beyond. We are proud of our relationships and our broad network of partnerships.

“Nothing happens unless first a dream”

Carl Sandburg - poet

Can the power of imagination become creative visualisation? Can fleeting events become lasting memories? Can the familiar become transcendent? We know they can when concepts are executed well. At Made Up, we turn concepts into reality. With over two decades of experience catering to the most covetable lifestyle and entertainment brands, our knowledge and technical expertise are exceeded only by our passion for perfection.

By cutting the distance between concept and execution, we bring unparalleled expertise, originality, ingenuity, talent and vision to each project, treating each as a pioneering enterprise. We’re breaking new ground, delivering the seemingly unreachable idea, whilst tending to the smallest detail. We are people who love what we do, who are proud of what we produce, and love sharing in the journey with our clients.

projects delivered on time
overnight shifts
events in the last 3 months
Happy Clients

no one wants boring, so we don't offer it.

Like you, we want our event productions to stand out. If you’re looking for something simple, we’re probably not for you. We favour the brave and those that want to bring big dreams into reality. If you looking for an event production partner that delivers quality, imagination and something crazy exciting, well then relax, you’ve found us….

we bring events to life

showcase productions

find more in our production gallery

Our productions create memorable moments that educate, inspire & captivate

You couldn't be in better hands

Our Team

Cy Kelly

company director & founder


Danny Cooper

director of business operations


Nick Beveridge

creative financial director


Sarah-Jane Edwards

head of Marketing & PR


James Braybrook

Head of technical services


Jon Mcmullen

Head of Live Events


Kady Gummerson

Project delivery manager


Harriet Jones

Project Delivery manager


James Lawless

Financial controller


Jolin Mah

Finance & HR Manager


Joe O'Neill

Head of Fabrications


Ragan Bailey

Logistics & Crew manager


Josh Chadwick

Production delivery manager


Carlo Negro

CAD/CAM programming and operations


Kirsty Beck

Head of OPERATIONS ibiza

Event Production

Tom Spenceley

artistic design and 3D rendering

Event Production

Tristan Bailey

Project delivery manager

Event Production

Lola Murphy

Office manager


WE haVE PROUDLY produced FOR

Event Production

the Very best opinions

What our Clients Say

"I would also like to say a huge thank you to all your staff. your fantastic team completely fulfilled our expectations. Simply amazing, and the beautiful artwork lives on."
"Having to deliver a corporate live stream to three continents is stressful enough, but to do so seamlessly with two thousand delegates in the live audience was incredible."
"I would gladly have paid much more for the quality of production Made Up delivered. Our event was incredible and our social exposure was exceptional."
"You brought to life the Make some Noise concept in a really modern, magical way and created a unique experience for our consumers and influencers!"
"I know these things only happen due to an immense amount of work and effort to get them perfect – you guys are an awesome team."

Our Privacy Policy

At Made Up, we respect your personal information. Please read the following statement so that you understand our privacy policy and are happy to proceed.

While using our Site, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to your name and e-mail address (“Personal Information”).

Like many site operators, we collect information that your browser sends whenever you visit our Site (“Log Data”).

This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser type, browser version, the pages of our Site that you visit, the time and date of your visit, the time spent on those pages and other statistics.

We will use your personal information to contact you in relation to any queries you may have submitted to us electronically, either by e-mail or via an online form, relating to our products and services. We may use your personal Information to contact you via e-mail with newsletters, marketing or promotional materials from time to time.

In compliance with EU GDPR policy, If you would like to be removed from our records at any time, please send a request to info@madeupltd.com, with the subject line “remove my details” along with your registered e-mail address.

We do not share personal data with any third parties.

Cookies are files with small amount of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a web site and stored on your computer’s hard drive.

Like many sites, we use “cookies” to collect information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.

The security of your Personal Information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage, is 100% secure.

While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.

This Privacy Policy is effective as of (01/02/2020) and will remain in effect except with respect to any changes in its provisions in the future, which will be in effect immediately after being posted on this page.

We reserve the right to update or change our Privacy Policy at any time and you should check this Privacy Policy periodically. Your continued use of the Service after we post any modifications to the Privacy Policy on this page will constitute your acknowledgment of the modifications and your consent to abide and be bound by the modified Privacy Policy.

If we make any material changes to this Privacy Policy, we will notify you either through the email address you have provided us, or by placing a prominent notice on our website.

If you have any questions about this Privacy Policy, please contact us at info@madeupltd.com.

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Contact us about your event

About us

Founded in 1998 by Cy Kelly, Made Up have been at the forefront of the corporate, entertainment and lifestyle experiential industry as its grown into the most compelling creative sector in the world.

With workshops and studios in central London and Ibiza, we have led the way in providing every aspect of event organisation: from one-off builds, set designs and visual displays to talent management, pop-up events and logistics. Our clients range from the world’s leading companies to cutting-edge producers and creative marketing agencies.

We’re proud to count market leaders such as the BBC, Apple, Amazon and Virgin Atlantic among our clients, alongside brands such as Stock X, Grey Goose, Absolute Vodka, Timberland and KIND. In the past year alone we’ve created stage headers at Glastonbury, bespoke visuals for Blondie, and the applauded Radio One Escape Room.

Ultimately our ambition is to create productions that are compelling, memorable and meaningful. We have delivered 1000’s events to countless clients and helped expose brands and talent to millions of participants.